Bengaluru, 16th June,
2025 : Firstock
Broking Pvt. Ltd., previously known as NCO Securities and Share Broking Pvt.
Ltd., proudly announced today the launch of its fully redesigned trading and
investment platform, alongside its refreshed corporate identity. This strategic
rebranding marks the culmination of an intensive year-long transformation aimed
at enhancing user experience, simplifying trading processes, and integrating
cutting-edge technology.
The revamped Firstock
platform underscores the company’s commitment to offering retail and professional
investors a seamless, transparent, and technologically advanced investment
experience.
“At Firstock, we believe
powerful solutions lie in simplicity. Our redesigned platform embodies our
mission to eliminate complexity from investing, positioning us as true partners
in our customers’ financial journeys,” said Vikram Ayanur Venkatesh, CEO of Firstock
Broking Pvt. Ltd.
Enhanced User Experience
The newly launched web and
mobile platforms feature a user-friendly interface, designed meticulously to
provide intuitive navigation and streamlined trading processes. Investors can effortlessly explore curated investment
options across various asset classes, including stocks, ETFs, and
derivatives.
Key highlights of the new
Firstock platform include:
- Simplified Interface: User-friendly navigation designed
for both beginners and experienced investors. - Strategy Builder: Comprehensive tool including Payoff
Charts for planning, building, and executing strategies, premium selection
options such as Strangle and Straddle, and one-click execution for complex
strategies. - Basket Order: Convenient creation and detailed
analysis of order baskets before execution. - Advanced Analysis: Robust tracking and in-depth analysis
of open F&O positions, providing a holistic 360-degree overview. - Tailored Equity Investments: Curated long-term investment
options including ETFs, Gold Bonds, and Government Securities, with tools
for fundamental analysis, stock screening, and detailed portfolio
evaluations. - Enhanced F&O Trading: Bulk quantity trading with
market protection, comprehensive strategy-building capabilities, detailed
position monitoring, and analysis. - Developer API: Detailed documentation for seamless
integration, providing programmatic access to trading capabilities and
market data, completely free for investors and traders.
Transparent and
Competitive Pricing
Firstock has introduced a
transparent and highly competitive pricing structure,
ensuring cost-effective investing:
- ₹0 Account Opening Charges
- ₹0 Annual Maintenance Charges (AMC)
- ₹0 Brokerage on Equity Delivery Trades
- ₹0 Charges for Pledging Securities
- ₹0 Payment Gateway Fees
- ₹0 Charges on Direct Mutual Fund Investments
- ₹20 per order on F&O and Intraday Trades
Note: Brokerage will not exceed the
SEBI-prescribed limit.
Commitment to Innovation
Firstock’s transformation
emphasizes continuous innovation tailored to evolving market demands. By
integrating advanced analytical tools, robust security features, and
user-centric interfaces, Firstock ensures investors enjoy fast, reliable, and
secure trading experiences.
“We’re dedicated to
simplifying trading and investment processes, equipping our users with powerful
and user-friendly tools to enhance their investment decisions,” Vikram
added.
Firstock started in June 2021
as a fully bootstrapped company and reached a major milestone by achieving
self-clearing status through ICCL membership in November 2024, significantly
enhancing its operational independence and market presence.
The platform is now live and
accessible to investors across India via the Firstock web
app and dedicated
mobile applications on Android and iOS.
Disclaimer: The
securities are quoted as an example and not as a recommendation. Investments in
the securities market are subject to market risks. Read all the related documents
carefully before investing.
About Firstock Broking
Pvt. Ltd.
Firstock Broking Pvt. Ltd.,
formerly known as NCO Securities and Share Broking Pvt. Ltd., is a
SEBI-registered brokerage firm (Registration No.: INZ000260334), with NSE
Membership Code: 90047 and BSE Membership Code: 6101. The company’s registered
office is located at No. 350, 1st Floor, 36th A Cross, 7th Main Road, 5th
Block, Jayanagar, Bangalore – 560041, Karnataka, India. Focused on innovation,
transparency, and simplicity, Firstock offers a comprehensive trading and
investment platform designed to serve the diverse needs of investors and
traders across India.
